Don’t worry this isn’t a sales pitch, but rather a gentle reminder to rethink your online marketing message. With the social media sonic boom we have all experienced, there was (and still is) a mad rush to get on linkedin, facebook, start a blog, rethink your website content, etc and yet after the dust has settled, the ROI for all your efforts looks sadder than a cat soaked in water…
The title sounds stuffy, but I assure you the article won’t be (crossing fingers). Okay so where to begin? By now you’ve Googled your way through some level of knowledge when it comes to online marketing. As I’m sure you are pretty sick of seeing a “top 10 list” of ways to do things, I figure we would change it up and use bullet points instead of creating a numbered list…. (cue in laughs) So here goes nothing…
Video 5 of 5 of “Interview with the CEO of Boost Labs” video series. In this video, Ali talks about Facebook and why it is here to stay. If you have opinions please post them up.
Video 4 of 5 of “Interview with the CEO of Boost Labs” video series. In this video, Ali talks about how Boost Labs is different from the other firms out there. If you have opinions please post them up.
Video 3 of 5 of “Interview with the CEO of Boost Labs” video series. In this video, Ali talks about how the company’s past innovation. If you have opinions please post them up.
Video 2 of 5 of “Interview with the CEO of Boost Labs” video series. In this video, Ali talks in-depth about the online marketing services Boost Labs offers its clients. If you have opinions please post them up.
Video 1 of 5 of “Interview with the CEO of Boost Labs” video series. In this video, Ali talks about how the company name “Boost Labs” was created. If you have opinions please post them up.
Every online marketing firm, including ours, always includes some sort of Twitter marketing option. Most of the time it isn’t by choice, because our clients read all about Twitter and buy into the hype that it’s an effective marketing tool. But is Twitter really all that popular than say, MySpace? Most of us already know that with the dawn of Facebook, MySpace sort of took a backseat in the online social environment. Even with riding in the backseat, MySpace still is able to control more user attention than Twitter.
I’m often asked what Boost Labs does and I find myself always answering “social media marketing”. The immediate reply is, “Oh like Facebook marketing stuff right?”, which then prompts me into this long speech about how there’s more to social media marketing than just Facebook and usually ends with me suffering from dehydration and the poor person on the receiving side of my rambling with a glazed over look on their face. Has “Social Media Marketing” been forever branded as “Facebook Only Marketing”?
At Boost Labs, we are very passionate about our work in social media. Every second of everyday if we are not brainstorming really cool ideas for our clients, we are sipping on something that is caffeinated. Which got me to think…is our caffeine intake encouraging our creativity?